Archive for December, 2006

11
Dec
06

Traditional newspapers battle online competiton

Traditional newspapers are finally having to react to the popularity of online competitors. This has been inevitable for some time now, but newspapers have typically been slow to react and never certain about why or what they should be doing in order to counter the online socail news phenomenon. Continue reading ‘Traditional newspapers battle online competiton’

08
Dec
06

Is it better to be memorable to fewer or consumable to more?

This is the question Todd Purgason, Creative Director of Juxt Interactive, posed yesterday when he spoke at FlashontheBeach in Brighton. Firstly, let me start by saying that I admire Todd’s work and the work that’s come out of Juxt Interactive for a long time. However, I didn’t feel he really attempted to answer the question…so I’m going to try. Continue reading ‘Is it better to be memorable to fewer or consumable to more?’